Welcome to my Google Ads MasterClass 2022!
In my course, you will learn everything about Google Ads. I have created video lessons on every campaign and every feature of Google Ads. As a result, you will see the practical implementation of how to generate every campaign and use every feature of this product. This is the most detailed course on Google Ads you will ever find online. I have created different sections based on various topics of Google Ads. In each area, I have gone in-depth into explaining the concept of each feature and how to implement it in Google Ads practically.
This course will give you a 100% understanding of Google Ads, and after going through this course, you will be capable of applying these concepts in building your own online business or handling the Google Ads accounts of your clients. At such a low price, you will get 93 detailed video lessons, 26 assignments & 29 MCQs. Complete access to our student discussion forum and the ability to ask me any questions you may have as you progress through the course. On top of all that, you get lifetime access and a 30-day, 100% money-back guarantee!
Topics you will learn in this course:
- Google Ads Overview, Ad Auction, Google Network, Google Ads Account Structure, Search Campaign Creation
- Keyword Research, Keyword Selection, Google Ads Keyword Planner, Negative Keywords, Search Terms
- Ads – RSA, DSA, RDA, Call Ad
- Ad Extensions – Sitelink, Call, Callout, Structured Snippet, Price, Promo, Lead Form
- Keyword Insertion, Countdown, Location Insertion
- Bidding – Manual CPC, Maximize Clicks, Maximize Conversions, Maximize Conversion Value, Target CPA, Target ROAS, Target Impression Share, eCPC, CPM, CPV
- Display Network – Affinity, In-Market, Demographics, Detailed Demographics, Life Events, Remarketing, Topic, Placement, Display Keywords, Custom Audiences, Combined Audiences, Standard Display Campaign Creation, Smart Display Campaign Creation, Gmail Campaign
- Conversion Tracking – Website, Phone, App, Import, Conversion Action Sets
- Remarketing – Overview, Audience Manager, Remarketing Campaign Creation, App Users, Youtube Remarketing, Customer List, Custom Combinations
- Video – Instream Ad Campaign, Video Discovery Ad Campaign, Bumper Ad Campaign, Outstream Ad Campaign, 15 Sec non-skippable Ad Campaign, Ad Sequence Campaign
- Shopping Ads Overview, Google Merchant Center Creation, Shopping Ad Campaign Creation
- Universal App Campaign Creation
- Smart Campaign Creation
- Discovery Campaign Creation
- Reports – Predefined Reports, Saved Reports, Dashboards
- Shared Library – Portfolio Bid Strategies, Shared Budgets, Location Groups, Placement Exclusion Lists
- Bulk Actions – Rules, Scripts
- Planning – Keyword Planner, Ad Preview & Diagnosis Tool
- More Tools – Ad Customizer, Page Feed, Dynamic Ad Feed
- Drafts & Experiments
- Billing, Summary, Documents, Transactions, Settings, Promotions
- Google Ads Editor
- Manager Accounts/My Client Center
- Google Ads Resources – Google Ads Helpcenter, Google Ads Policy Helpcenter, Google Ads Blog, Search Engine Land
- Google Ads Certification – Search, Display, Video, Shopping, Measurement, App
What Will You Learn From This Course?
- Get In-Depth Knowledge Of Google Ads To Grow Your Online Business
- Learn To Create Search Campaigns, Display Campaigns, Shopping Campaigns, Youtube Campaigns, Mobile Campaigns, Discovery Campaigns, Smart Campaigns
- Setup Conversion Tracking To Boost Sales Of Your Online Business
- Build Remarketing Campaigns To Follow Users On The Internet
- Target Different Types Of Audiences, Demographics, and Content To Reach Your Customers
- Learn How To Do In-Depth Campaign Optimisations In Google Ads
- Get Hands-On Experience Of How To Use Automation In Google Ads
Learning Outcome of the course:
- Bring Sales, Leads & Website Traffic To Your Online Business
- Show Your Ads On Two Of The Biggest Search Engines In The World – Google & Youtube
- After Taking This Course, You Will Be A Google Ads Expert. There Are Many Digital Marketing Companies Who Need Google Ads Experts. You Can Apply In Those Companies.
- There Are Digital Ad Agencies That Need Google Ads Experts. You Can Apply There.
- You Can Also Apply For A Job In Tech Companies Like Google or Amazon After Taking This Course.
- After Completing This Course, You Can Look For The Following Roles: PPC Executive, PPC Manager, Google Ads Campaign Manager, Google Ads Account Manager
- The batch starts on the 1st or last Monday of every month.
- Time: 8:00 PM – 9:00 PM
- Class Duration: 1 hr
- Application: GoToMeeting
- Resources / Support provided during & after Course Completion: Recording, Resource Material, Assignments, Complete access to our student discussion forum with lifetime access.